OnePlus One sold more than half a million devices in less than a year with just a marketing budget of $300- TechnoBuffalo
So, how did one plus disrupt the mobile Industry with the marketing budget that is so small?.
And here the things every startup can learn from OnePlus
Strategy 1: Narrow Market(Geek community)
At the start as the resources for a new company are very little. It’s very important to narrow its focus and attention to one segment of customers and excel
But to choose that market such that they consists of early adopters and the word spreads fast among them. Continue Reading